The Synthesizer trade show & community event Superbooth 21 has been officially postponed and will now take place in the summer between 15 and 18 September 2021
Very few have believed in the first date… Now it is official. Due to the current unfavorable situation, the Superbooth 21 will be postponed to the summer months in September.
The Safety First Edition concept remains. The manufacturers will not set up their booths in the corridors of the FEZ as usual, but in small wooden hats in the forest. In order to guarantee safe distances and enough space for visitors, the booths will be significantly further apart and in different locations. That also means that the event will have a whole different atmosphere with fewer visitors and probably also fewer manufacturers.
Nobody can yet know whether the event will actually take place in the end. That depends entirely on the Covid situation in September. Here is what Mr. Schneider and his team have to say.
Superbooth 21 Safety First Edition Press Releases
The decision has been made. The new date for the Saftey First Edition of Superbooth 21 is set for this summer, from September 15 to 18, 2021.
HerrSchneider: ‘Even the greatest optimists must slowly acknowledge that the world will not be ready for larger, international gatherings in nine weeks now. That’s why we’ve decided to move SUPERBOOTH21 to September.’
But if in the summer, then with really much outside! The organizers of the trade fair do not want to miss out on the opportunities offered by moving the event to the warm season. Thus, additional places in the outdoor area of FEZ Berlin were included in the planning of the event. At the new locations, Fuchsbau, Hüttendorf, and the small forest behind the seaside stage, there will be outdoor exhibitors for the first time. All stations are connected by short walks and each offers a varied program of concerts and presentations on smaller stages, so that you don’t have to miss the usual SUPERBOOTH festival feeling.
Open Air Concept
The open-air concept is intended to harmonize the usual relaxed atmosphere with the necessary safety measures in terms of distance and fresh air. For this purpose, half of the event space will be relocated to the spacious outdoor area. The exhibition areas inside the building will be reduced and thinned out in order to maintain the spatial distance between the participants and to avoid clusters of guests. Like the exhibition space, the guests will also be divided: For four hours each, in two groups of 500 people. This results in a moderate flow of visitors, who can experience the usual diverse selection of exhibitors in the reduced indoor area and then spend the rest of the day in the outdoor area, alternating with the second group.
In total, there are already several dozen confirmations from exhibitors who want to make their way to Berlin in September. Due to expected travel restrictions and existing planning obstacles, larger manufacturing teams directly postponed their participation to 2022. Likewise, it will not be possible for many overseas exhibitors to come to Berlin as early as the end of the summer. These will be offered alternative options for digital participation in the “Safety First Edition”.
Ticket pre-sales will not start before May, as the current development of the health situation will of course continue to be monitored. The actual realization of the event is directly linked to the start of ticket sales in order to avoid costly refund processes.
The first edition of the new fair for the celebration of the art of guitar building will take place next year. Then numerous exhibitors will present instruments from the acoustic and electric range, for testing, experiencing and discussing. The focus will be on the practical use of the presented instruments, the communicative get-together and the inspiring exchange between users and passionate manufacturers.
The first radio show of the Superbooth team from Feb. 11 is archived for listening on the new homepage sooperRADIO.com. Studio guest Thomas Kircher – from SchneidersLaden – explains how to work with a modular synthesizer and Sacha Ketterlin answers questions about his production techniques. Andreas Schneider talks about his motivation to host SUPEBROOBTH21 and SOOPERgrail.
More information here: Superbooth